After a few weeks’ testing as a ‘Blogger in Draft’ feature, Google says that all users now have a new ‘Stats’ tab on their dashboard.
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The stats offer real-time tracking, updating almost immediately each time your blog is viewed, and Google Analytics-style insights into your audience like top search keywords, countries and browsers. Following the test period, Google says it has tweaked the service to offer the ability to filter out a user’s own visits, as well as visits from search engine crawlers and other bots.
Native stats are something that rival platforms such as WordPress and Typepad have offered for several years, so it will be a welcome addition for Blogger users who until now have had to deal with custom code in order to insert external stats packages into their blogs.