Interestingly, Pebble chose to keep the Pebble Time Steel at the same $249.99 price point. That makes it seem like the Steel is now the company’s highest-end model, where previously the perception was that the round was just as high end, if not more so.
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As smartwatches become somewhat more commonplace, Pebble probably wants to keep the masses from looking at other cheap options – mainly some of the more affordable Android Watches. The low price point has always been one of Pebble’s biggest advantages over the competition.
➤ Be Happier and Healthier with New Pebble Prices [Pebble Blog]