Motorola’s highly anticipated Moto X smartphone will launch on US carrier AT&T on August 23. It will be sold in both woven white and woven black for $199.99 (16GB model) and $249.99 (32GB model) both in-store and online with a new two-year contract.

On this date, consumers will also be able to create and submit their own, custom-designed Moto X orders using the Moto Maker service on the Web.

In addition, on August 19 AT&T will be giving a small group of users that registered an interest in the device the chance to design and receive their Moto X before the general public.

Press release