Nvidia drops the price of its Shield portable gaming console to $299 ahead of June 27 release date

Nvidia drops the price of its Shield portable gaming console to $299 ahead of June 27 release date

Nvidia announced today that Shield, its portable gaming console that combines a traditional controller with a high definition 5-inch multitouch display, will now be sold for $299 and launched on June 27.

It’s a considerable drop from the $349 price tag that was attached to initial pre-orders roughly a month ago, and should help to stimulate some interest in the device going into the traditionally laclustre summer months for gamers. Anyone who has already pre-ordered the device will now be charged the new, lower price when it ships.

Another conference. “Great.”

This one’s different, trust us. Our new event for New York is focused on quality, not quantity.

Shield was announced at CES in January, and is powered by the company’s new Tegra 4 processor. It’s based on Android Jelly Bean and is capable of streaming games from any PC that is fitted with a GeForce GTX GPU.

Consumers will be able to pick up new titles from the Google Play store and Nvidia’s own TegraZone library, or stream PC games over Wi-Fi to almost anywhere in the house. Titles can also be played on a traditional TV through Steam’s Big Picture mode, a remodelled interface that Valve developed to make general navigation easier for players using a controller.

The Shield appears to be a middle ground between smartphone and tablet gaming – which has exploded in recent years due to the reduced cost of individual titles – and the traditional portable gaming experiences offered by dedicated handhelds.

The device is certainly unique and follows a whole range of new video game hardware that wants to shake up an industry long dominated by Microsoft, Sony and Nintendo. OUYA, an Android-based console for the TV, has attracted a huge amount of attention from the press and gaming community, but there’s also GameStick, GamePop and the Razer Edge Pro gaming tablet to content with.

Image Credit: Mandy Cheng/AFP/Getty Images

Read next: Google reveals that its near impossible interview brainteasers were a 'waste of time' for hiring

Shh. Here's some distraction