Fusible, a blog that tracks domain name registrations from big companies, has noticed that Facebook secured several domains yesterday related to something called “Publishing Garage”, including PublishingGarage.com and FacebookPublishingGarage.com.
A quick Internet search for Facebook Publishing Garage turns up the website of Addie Marino, a Brooklyn, BYC-based Creative Strategist in the Global Marketing Solutions group at Facebook.
Previous work she has done include design work for Facebook ‘Hack It’ t-shirts and “all sorts of pie-in-the-sky brand, product, and marketing stuff”.
On her website, Marino reveals that Publishing Garage will be an “intensive three-day publishing workshop” and that the program is “geared at building world-class social publishing systems that enable brands to create the most meaningful connections with their connections and their friends through News Feed stories”.
Just in case it goes missing, here’s the website copy:
Facebook Publishing Garage.
Logo Design Exploration. 2012.Challenge. Design an identity for the newly launched Facebook Publishing Garage — a program geared at building world-class social publishing systems that enable brands to create the most meaningful connections with their connections and their friends through News Feed stories.
Solution. Products are built in factories, warehouses, and garages across the world. This logo embodies the roll-up-your-sleeves kind of work that is “built” and “shipped” during the intensive three-day publishing workshop. The graph nodes and hexagon and pay homage to existing elements used throughout Facebook’s visual system. The result, is a play on familiar tools — a wrench and socket — used to build.
Results. More stories shared.
As far as we can tell, Facebook has never communicated about the program in the past, nor are there any Facebook Pages to be found (yet).
We’ll monitor the domain names to see when the Facebook Publishing Garage website goes live, and have contacted the company to learn more.
Top image credit: Thinkstock
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