This article was published on September 14, 2011

Amazon Launches in Spain


Amazon Launches in Spain

Amazon has just launched Amazon.es, its Spanish store, one day earlier than expected.

The store only sells physical goods – books, music, DVDs and electronics – but the company intends its full range of products to be available by the end of 2011, including its popular Kindle e-reader and associated e-books.

Shipping costs are as competitive as Amazon’s other stores. Standard 3-5 days shipping within Spain costs € 2.99 per shipment. There’s free shipping on orders for books over €19 (3 to 5 days shipping) and for guaranteed one business day delivery, it will set you back € 8.99 per shipment.

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Amazon Premium is also live in Spain with free delivery all year round for a € 14.95 annual subscription.

The launch is a timely one for Amazon. With all signs pointing to an Amazon tablet launching this year, establishing international Amazon stores, particularly with digital content, is a must if it is to compete with Apple’s iPad.

Amazon currently maintains a presence in the United States, Canada, the United Kingdom, Germany, France, Italy, Austria, Japan, China and now Spain.

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