Although Apple’s own QuickTime app already allows you to record your iOS screen to your Mac, the advantages here are easy uploading and sharing via Lookback’s platform and the ability to simultaneously record your Mac’s camera. This means developers can better gauge the reactions of those using apps during focus group testing, for example.
“The most awesome stage”
Last year, Facebook's VP of Design thought the TNW Conference main stage was the best she'd ever been on.
This will be especially useful for remote user testing – far better than making far-flung testers fill in a form about their experiences. It also makes video demonstrations of apps, in which you might want viewers to see your face, simple to record.
The results look like this: