5 overlooked LinkedIn tools for higher ed
LinkedIn has quickly evolved from being a social network for job seekers and recruiters to an expansive ...
Brian Honigman
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How to do a social media audit
A common challenge for many companies is understanding how their social media efforts are driving results ...
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Should I turn my e-business into a regular store?
Lately it’s been becoming more common to start an ecommerce business before transitioning into the ...
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How much does good SEO cost?
SEO is a widely adopted online marketing strategy that is used to increase brand awareness, build targeted ...
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5 lessons we learned from YouTube
This article will take a look at five non-marketers who are using some pretty remarkable approaches to ...
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How to make money on Instagram
With 300 million monthly active users and over 70 million posts per day, it’s difficult to argue against ...
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Mobile SEO in 2015 — everything you need to know
The following are mobile-friendly SEO best practices and considerations to keep in mind while optimizing ...
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SEO in 2015 – new methods in optimizing content
Sean Jackson of Copyblogger recently said, SEO is dead. He continued, “not the practice, but the term.” ...
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How to create consistently great content
For those in the marketing industry, there’s very little doubt. Content marketing works. While there’s ...
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The results driven approach to blogging
Blogging can be an incredibly effective marketing tool, but you can’t simply start a blog and expect ...
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5 steps to audit your digital marketing strategy for 2015
It's time to take a closer look at your digital marketing strategy. Brian Honigman explains how to overhaul ...
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Who gets the byline? How brands should navigate content authorship
Brands looking to wade into the world of branding content need to decide about whether their authors ...
Martin Bryant