Ohlala, a service that connects men with women who are willing to go on “paid for” dates has launched in New York City today, marking its first foray outside of its home market in Germany.
Launched last summer in Berlin and now available in Frankfurt, Munich, Hamburg and a few other German cities, the service looks to capitalize on the time-poor and cash-rich members of society by offering “paid dating.”
A new era of tech events has begun
We’re back in New York this November for the 4th edition of our growth-focused technology event.
Just don’t call it an escort app, OK.
It’s definitely, definitely not that.
That said, it lets men put out a request for a date (pretty sure a woman wouldn’t be stopped from booking a date, but it’s definitely aimed at men), stating how long it should last and how much they are willing to pay – and then whatever happens between the two of you is up to two consenting adults.
You do need to be over 21 to use the service, too. But it’s still definitely not an escorting app.
According to its new landing page, it’s available to use in the Big Apple from today.
Despite being fully legit and not an escorting app, you can’t access it from either Google Play or the App Store. Instead, it’s all done via your browser.
Read next: 8 habits of awesome UX designers