Napster is to be integrated into cars, thanks to a tie-up with BMW ConnectedDrive which will see the music-streaming service made available in all BMW models from 2011 onwards.
Users connect to BMW ConnectedDrive via their iPhone, which hooks up with the iDrive controller – essentially a central computer system that communicates with the entertainment controls in the car. Alternatively, a snap-in adapter can also be used.
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This follows the news from back in March when Rhapsody – which acquired Napster back in 2012 for its European expansion – announced a similar integration for its US business.
Napster’s music-subscription service is available in 16 countries across Europe, 14 of which were only recently added.
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