Yelp says the newly updated Nearby tab, currently only available on the iPhone, now offers suggestions based on your location, previous check-ins and reviews, friends’ activity, the time of day, the weather, and so on. In short, Yelp wants to bolster its usefulness as a mobile app by leaning heavily on its community to suggest places to you, whether they’re new ones you didn’t know existed or old ones you did but you’ve forgotten.
The feature was already pretty decent for looking up nearby businesses, but now it can also help you out when you have no idea what you’re looking for. The Yelp for iOS changelog also notes this update affects Events:
The eagle-eyed among you will also notice that we gave our Events page a whole lotta design love. We’re even showing the most popular events directly on the new iPhone Nearby tab, so now you have no excuse for staying home with the cats this Saturday night.
Yelp says Nearby is “just the beginning” in regards to what’s next for its users “in the coming months.” Still, Nearby isn’t done – the company is planning more improvements as it gathers feedback.
Furthermore, the same feature is also coming to Android, though the company wouldn’t give a timeframe for the upcoming update (Yelp for Android received a minor bugfix update last week). We’ll let you know when it does arrive.
See also – Yelp surged past 100 million unique visitors in January, not counting its 9.4 million mobile app users and Yelp fires back at small business extortion claims, says it’s not, and ‘never has been’, true
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