UPDATE: Apple has released the 8GB version of its iPhone 5c in various European regions, including the UK and France, on its official site for £429 ($712). It has also brought back the fourth-generation iPad with Retina display, which comes with a 16GB capacity. Apple had earlier stopped sales of the iPad 4 after it introduced its iPad Air. However, it seems to have replaced the iPad 2, which has now been discontinued. The WiFi-only version of the iPad 4 costs £329, while the mobile data-equipped one costs £429.

Screen shot 2014-03-18 at PM 04.31.04

Rumors had been circulating that Apple would release an 8GB version of its lower-cost iPhone 5c later today, and UK carrier O2 was the first to release the device for sale on its site for £409.99 ($682) off-contract — that’s £60 cheaper than the lowest price of the 16GB model (via 9to5Mac).

Screen shot 2014-03-18 at PM 03.56.14

Apart from the reduced storage, the other specs of the 8GB iPhone 5c remain the same. It makes sense for Apple to roll out such a device, given that the iPhone 5c hasn’t been doing as well as expected — and a phone with a lower price-point than what it already offers now may be the way to help boost sales, especially in countries such as China and India where consumers are more price-sensitive.

Thumbnail image via Justin Sullivan/Getty Images