This article was published on October 6, 2011

Preorders of Steve Jobs biography jump 41,800% on Amazon.com


Preorders of Steve Jobs biography jump 41,800% on Amazon.com

The world is still coming to terms with the tragic loss of Apple co-founder Steve Jobs, many are making their way to their local Apple Store to pay their respects, tweeting messages of condolence and remembering the man that helped shape today’s technology industry.

With news of Jobs’ passing still fresh, with many waking up to the announcement, EdibleApple noticed that fans of the talismanic Apple leader have taken to Amazon to pre-order Walter Isaacson’s upcoming biography of the former Apple CEO simply titled “Steve Jobs“.

Demand for the book is so high, Amazon’s sales algorithms have charted a 41,800% increase in pre-orders for the $17.88 title, which is expected to launch on November 21, around seven weeks from now.

A similar book by the name I, Steve: Steve Jobs in His Own Words, by George Beahm, priced $5.99 and launching on November 8, has seen similar boost, with pre-orders rising by 34,825%.

As you can see from the screenshot below, Walter Isaacson’s “Steve Jobs” is now the number one seller on Amazon, with “I, Steve” ranking 323 from its previous position of 112,808:

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Isaacson is a renowned biographer who is the former chairman of CNN and former managing editor of Time Magazine. He has previously bio’d Henry Kissinger, Benjamin Franklin and Albert Einstein – recently changing the name from iSteve: The Book of Jobs.

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