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Shout’Em = Roll your own Twitter

Boris Written on 25th November 2008                                                                                                              4 COMMENTS some text
Boris Veldhuijzen van Zanten, Serial Internet Entrepreneur

ShoutEm - Roll your own Microblogging Social Networking

Want to engage people in conversation but keep them within your tightly controlled domain? Give ShoutEm a try. With no more than a few clicks you will have your own Twitter running on a subdomain like this: http://thenextweb.shoutem.com

Patrick de Laive met the founders of Shoutem earlier this year in Zagreb when they were still focused on Mobile Social networks. Their new focus is to become the Private Twitter network for popular websites and communities. This is a crowded market with companies like Yammer and Twingr doing similar things.

As you will see the templates are easy to edit and customize. For a few dollar more you could even host the conversation on a subdomain of your own domain. That is part of their business model. If you don’t pay you have to live with a few Google Ads. And even those you can customize.

The service looks easy enough to sign-up, requires some basic CSS and HTML knowledge to pimp to your satisfaction and has enough features to keep your audience playing. If you want you could even upgrade (or downgrade depending who you ask) to Pounce functionality with one click. The challenge will be to get people Tweeting on your MicroTweet environment instead of the ‘real’ twitter.

After all; If a tweet is tweeted in a private twitter and no one is around to retweet it, does it make a tweet?*

Invitation codes!

Find out yourself by using ‘doneright‘ as the invitation code at Shoutem.com or check out The Next Web or Mashables Shoutem versions.

About the author: Serial entrepreneur and founder of several companies. Current activities include TwitterCounter.com & this Blog. Boris is also very active on Twitter: @Boris

4 comments/trackbacks to “Shout’Em = Roll your own Twitter”

  1. Dec 2, 2008: You like Shout’Em?! Well, Mashable, Profy also Do! « ShoutEm

    [...] the great possitive feedback we got from so many people. TheNextWeb author Boris says you should Roll your own Shout’Em: Want to engage people in conversation but keep them within your tightly controlled domain? Give [...]

  2. Dec 18, 2008: Croatia based Shout’Em raises €350.000 « TheNextWeb.com

    [...] earlier reviewed Shout’Em (Shout’Em = Roll your own Twitter) and were slightly skeptical at the changes of success for this service. We ‘rolled our own [...]

  3. Mar 16, 2009: 5 and a Half Things You Can’t Miss at The Next Web 2009. (+35% Off Your Pass) « ShoutEm

    [...] what Shout’Em is? Shout’Em lets you roll your own microblogging service, like Boris says on The Next Web [...]

  1. By Patrick de Laive on Nov 25, 2008

    I met the founders at Webstart in Zagreb. Their initial plan was to give companies with an existing community the possibility to start there own mobile (location based) social network. Maybe they we’re ahead of time and is focusing on turn key microblogging networks more easy.

    Their new service is fully customizable, so with some effort it looks realy cool. It might be a problem for people to put in effort first and then reap the benefits.

    I hope the guys will turn this into a successful company. They’re talented, young and from Europe(!). Go Shoutem

    Reply

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