StudiVZ partners with mobile startup Nimbuzz

Written on 11th November 2008                                                                                                              3 COMMENTS
Patrick de Laive, Internet entrepreneur and co-founder of The Next Web Conference. Twitter: @patrick

The biggest social network in Germany, StudiVZ announced a partnership with Rotterdam based Nimbuzz.

Basically it comes down to this:
1. Nimbuzz enters a commercial partnership with social network StudiVZ (12 million users), bringing real-time web and mobile communication to their social networks.
2. They have agreed on a revenue share that will start generating income from adverts sold on StudiVZ in ‘09
3. Nimbuzz will add the following features to the StudiVZ community: location sharing, SIP calling, Personal Message and they have support for 11 languages.

Nimbuzz claims to grow at 10k registrations a day and they have a 25% active user base in over 200 countries worldwide. More distribution deals will follow.

It seems like Nimbuzz has found a way to tap into existing social networks in stead of building one of their own. I think that is a smart move. They have received over 25 million in funding from amongst others Mangrove and Holtzbrinck Ventures.

Update: Holtzbrinck gmbh, bought StudiVZ a couple of years ago. Aha…. that explains part of the deal. If you are wondering what to spend 25 million on finding on here is one example. Yes, it is a Nimbuzz sponsored Porsche. That explains the 10k sign-ups a day!