Steve Jobs: “The reports of my death are greatly exaggerated”
Written on 9th September 2008
4 COMMENTS
Boris Veldhuijzen van Zanten, Serial Internet Entrepreneur
Steve Jobs just rounded up his keynote. Apple introduced new stuff, previewed new stuff you can’t have yet and promised software stuff that you can’t have until Friday. Lots of stuff but I can’t say I’m too excited by this, euh, stuff.
The highlight, as far as I’m concerned, was this slide:

Financial world isn’t laughing though: AAPL stock is falling: http://finance.yahoo.com/q?s=AAPL
Here is a short list of what is new (Thanks, MacRumors.com):
- Jobs takes stage. “reports of my death are greatly exaggerated”. New for iTunes: HD TV shows. $1.99 for SD. $2.99 for HD.
- NBC returns to iTunes: Office, Monk, Heroes etc… both HD and SD. iTunes 8 today: HD TV shows, accessibility, genius playlist, grid view.
- Genius: create playlists from songs in your library that go great together. Also personal recs from iTunes Store. Optional and private.
- iTunes 8 avail today. Free download. Moving on to iPod. 120GB Classic to replace 80GB and 160GB. New Nano. Similar to leaked images.
- Nano: thinnest ipod ever. enhanced interface. accelerometer. genius playlist within nano. aluminum w/ curved glass. shake ipod to shuffle.
- battery: 24hr music, 4hr video. environmentally safer. 8 colors. $149/8GB. $199/16GB. new $29 headphones w/ volume, next button, microphone.
- iPodTouch: Thinner, Stainless steel, Volume controls + speaker. genius playlist. Nike+iPod receiver built in. Demoing app store again. Including Spore Origins, Real Soccer 2009, and Need for Speed. (Gameplay video of Real Soccer 2009 available on TouchArcade)
- iPodTouch: battery 36hrs/music, 6hrs/video. 8GB/$229. 16GB/$299. 32GB/$399. 2.1 upgrade. free to iPodtouch 2.0 owners. “funnest iPod ever”
- iPhone 2.1 Upgrade: This friday. significantly better battery, fewer call drops, bug fixes, faster backups to itunes, no app crashes. Free.
No crashes and better battery life? Ok, that IS good news…




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