My co-editor Boris Veldhuijzen van Zanten is a serial Internet entrepreneur. You know the type, he constantly comes up with fresh ideas and builds new stuff all the time. His latest project might just become another hit, as it touches an important part of the human being: vanity. The thing is, his new service, called Twittercounter, allows you to show off the number of your Twitter followers. It’s just a matter of typing in your Twitter username and copy/ paste the code that shows up.

Apart from the bragging part, Twittercounter is also the new Feedburner. Boris explains why: “At the first Next Web conference, Michael Arrington said he didn’t pay attention to pageviews anymore. For him, it was all about RSS readers. Back then, RSS had just became popular. That was a real eye-opener. From that day on, I have been trying to increase the number of RSS readers on my blogs. But recently, I asked my (editors note: 1449) Twitter followers why some of them hadn’t subscribed to the Next Web Blog RSS feed. I got a lot of replies from people, most of them saying they were happy enough with the blog’s Twitter feed. That was another eye-opener for me”. So with those eye-openers in mind, Boris started working on a Twitter mash-up. The result can be seen here.

Although some people might find it too vain to put the number of Twitter followers on their blog, I expect that a larger number of bloggers can’t resist the nice-looking blue thingy.