User experience (UX or UE) involves a person's emotions about using a particular product, system or service. User experience highlights the experiential, affective, meaningful and valuable aspects of human-computer interaction and product ownership. Additionally, it includes a person’s perceptions of the practical aspects such as utility, ease of use and efficiency of the system.
All stories in User experience
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Here's how to simplify your app (and get more customers)
If you want your business to succeed, you need to make things as easy, streamlined, and simple for your customers as possible ...
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Here’s what the future of search and navigation looks like, according to experts
For many of us, the portal to the rest of the internet begins with a search. Whether it’s a random trivia hunt or detailed ...
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4 reasons why you should automate your social media marketing
Social media advertising can be daunting, especially as brands juggle multiple social media platforms. The average person ...
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Forget 'users' and focus on the 7 steps to make your organization 'memberful'
Harald Dunnink — Founder of Momkai and co-founder at The Correspondent — shares why you should think about 'members' ...
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How UX designers can save us from our own shitty passwords
In 2019, cybercrime cost businesses more than $2 trillion globally. With the influx of digital products, more and more people ...
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Here’s how you measure the success of a UX design project
As designers, we want the products we build to be satisfying and easy to use, but how can we know that’s the case? We start ...
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10 UX lessons I learned building my product from scratch
So you like our media brand Growth Quarters? You should join our Growth Quarters event track at TNW2020, where you’ll hear ...
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Most mobile apps suck — here’s how to fix them
It’s raining in New York City as Doron waits for the 525 bus. At the stop, he’s trying a new transport app which doesn’t ...
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Why you shouldn’t overlook user testing methods in UX design
The fundamental purpose of user testing is to better understand and empathize with the core users of a digital product. Unfortunately, ...
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Why ‘emotional engagement designer’ is the next big career opportunity
In an age of increasing digitalization, where user data mining is the new gold rush, there is a movement emerging for wider ...
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How to avoid stereotypes when designing for global markets
Did you know we have an online conference about product design coming up? SPRINT will cover how designers and product owners ...
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How to step up your UX research efforts with effective note-taking
Did you know we have an online conference about product design coming up? SPRINT will cover how designers and product owners ...
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Here's how UX design can protect users' security and privacy
Did you know TNW Conference has a track fully dedicated to exploring new design trends this year? Check out the full ‘Sprint’ ...
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These 4 types of website visitors will get you higher conversion rates
Did you know TNW Conference has a track fully dedicated to exploring how technology will shape the ever-evolving marketing ...
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6 common misconceptions about UX/UI designers
Here are a few of the reactions and questions my colleages and I get about our jobs, hope it helps shed a light on what we ...
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Why UX designers and users should be well aware of cognitive biases
The human brain is designed to make quick and effective decisions rather than stick to facts at all times. Instead of acting ...
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What UX from 1989 can teach us about product design
Did you know TNW Conference has a track fully dedicated to exploring new design trends this year? Check out the full ...
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I fixed the infamous Iowa Caucus app in 30 minutes
Did you know TNW Conference has a track fully dedicated to exploring new design trends this year? Check out the full 'Sprint' ...
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How deceptive UX patterns trick you into doing what companies want
Did you know TNW Conference has a track fully dedicated to exploring new design trends this year? Check out the full 'Sprint' ...
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A brief history of UX design and its evolution
When you think about user experience design it's a term we instantly associate with apps and websites. And especially when ...
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You probably don't need a degree to be a UI/UX designer
It was a regular day at the office, and I was sitting in the common area of our open office space with my manager at ...
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A-Z guide to launching your digital product
Are you working on a digitial product? Make sure your team goes through this thorough checklist to ensure it'll be a success! ...
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It’s a huge problem that most health apps are created by men — here’s how to fix that
If most creators of healht apps are men, while most users are women, it's bound to lead to problems and worse user experience. ...
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Obsessing over first-page load time sabotages ecommerce businesses
A flawed approach to page speed measurement is sabotaging ecommerce sites. There, I said it. Now I know this might be ...
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Why Samsung's virus scans for smart TVs are a UX disaster
Samsung wants you to run a virus scan on your smart TV every few weeks. Here's why that's a terrible idea, and why you shouldn't ...
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Larry Sanger will hide 'blockchain' on Everipedia to keep users comfortable
Larry Sanger says a better user experience is key to acheive full decentralization - but even the word "blockchain" might ...
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Alexa, Siri, and Google Assistant are changing how we interact with the world by doing it for us
Innovation shapes our daily experiences, offering us the chance to seize the convenience offered by modern technology. Since ...
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Here's what UX designers can learn from Marie Kondo
You’ve probably heard of “The Life-Changing Magic of Tidying Up” by Marie Kondo. The method's Kondo elaborates on can ...
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A comprehensive (and honest) list of UX clichés
“You are not your user” A reminder that you are not designing the product for people like yourself. Often used ...
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Calling people 'users' is unethical and outdated
I've worked in UX for the better part of a decade. From now on, I plan to remove the word “user” and any associated terms—like ...
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The last resort of failing tech companies is UX design - it won't save them
As designers in 2019, we have to take a stand on what we believe in and what we want for the world. The time to start fixing ...
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Design isn’t only about great ideas — it’s about finishing projects
“I’m not very good at the detailed design phase. I’m good at concepting and setting up the initial phase of ...
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Microsoft launches its Clarity web analytics tool for A/B testing and visualizing user sessions
To help webmasters understand how visitors interact with their sites, Microsoft has launched its new Clarity analytics tool ...
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Your business needs a style guide — here’s why
Companies are interesting creatures. In a legal sense, a company is a person, as it has all the rights that you and I do. ...
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12 most important pillars of an effective SEO strategy
When done right, SEO can help you improve SERP rankings, increase targeted traffic to your website, and drive more sales. ...
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AR's success depends on perfecting input methods
There are challenges in inputting AR into an eyewear device and reworking the interaction between man and machine is only ...
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Google to kill Inbox early next year
According to a report by Fast Company, Google is giving its popular bundled email client service, Inbox the axe early next ...
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This is how you can personalize marketing campaigns — without violating GDPR
GDPR -- no other four letters are giving tech companies a bigger headache this year. So many articles have been written about ...
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7 personality traits of great designers
To be a good designer, you need more than just mastery of design skills and a good eye. With more and more companies hiring ...
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11 ways to screen your front-end developer candidate
For any business with a website, your front-end developer is arguably one of your most important hires. Their code, UX sensibility, ...
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9 responsive design mistakes you don't want to make
As explained in UX Design Trends 2015 & 2016, responsive Web design has become the industry’s recommend approach for ...
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New kid on the digital block: What does a Chief Experience Officer actually do?
In order to understand what the CXO does, you have to take a step back to understand why the position was created in the ...
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The secrets to successful kickoff meetings
The kickoff meeting for a new project can often be dominated by egos jostling for position. Here's a step-by-step guide to ...
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10 rules of best practice for responsive design
Recommend by Google, Responsive Web design has become the preferred method for developing websites. Here are 10 best practices ...
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7 tips to create awesome mobile app designs
Native app UI design doesn’t give you much room to work with. When designing for smaller screens and shorter attention ...
