Modern web search engines are highly intricate software systems that employ technology that has evolved over the years. There are a number of sub-categories of search engine software that are separately applicable to specific 'browsing' needs. These include web search engines, database or structured data search engines, and mixed search engines or enterprise search.
All stories in Search engine technology
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Why your brand should be on Giphy — what you need to know about GIF SEO
Did you know we have an online conference about digital marketing coming up? Re:Brand will share strategies on how brands ...
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The research is in: Your startup's brand authority matters
You might’ve long suspected it, but the evidence is finally in: The authority of your brand amplifies the authority of ...
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3 critical App Store Optimization mistakes you’re overlooking
When Apple and Google introduced in 2008 the App Store and Play Store, respectively, they were merely the tech giants’ ...
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Gmail's new search filter feature will make it easier to find an email
Despite Google's dominance and expertise in search-related algorithms, it's often hard to find a particular email in Gmail. ...
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Social media is fast becoming your customers’ product research tool, so look beyond Google
The content focus of social networks is making them a prime destination for researching and buying new products; an opportunity ...
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How I used app store optimization to get my game downloaded 2M times
A couple of years ago, I wanted to turn my theoretical app store optimization (ASO) knowledge into a working skill. So I ...
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How I fully quit Google (and you can, too)
Over the past six months, I have gone on a surprisingly tough, time-intensive, and enlightening quest — to quit using, ...
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Google wants to create the ultimate medical record search tool for doctors
Google Health CEO outlines plans to make it easier for doctors to search medical records, and improve the quality of health-focused ...
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Apple denies favoring its own apps in App Store search results (Updated)
A new investigation by The Wall Street Journal has revealed that the company's own mobile apps are often first in App Store ...
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This Chrome plugin removes search bias to give women the visibility they deserve
A new Google Chrome plugin S.H.E. — Search, Human, Equalizer — transforms the way we search by removing bias and putting ...
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Over 50% of Google searches result in no clicks, data shows
Google is hungry for your clicks. But it turns out that more than half of all Google Search queries now result in no clicks. ...
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How to find something to watch on Netflix, without endless scrolling
Sure, Netflix is super popular. But it's not always easy to find something worth watching. Here are some top tips to help ...
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How to find the best servers on Discord
Welcome to TNW Basics, a collection of tips, tricks, guides, and advice on how to get the most out of your gadgets, apps, ...
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How tech giants can strangle transformative tech at birth — and how to stop them
Google is digesting its third whopping antitrust penalty from the European Commission, having been fined €1.5 billion (£1.3 ...
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Novel ways to find what book to read next, curated by a huge word nerd
We've all been lost for what to read next, but this guide will banish that feeling forever. So, hop on in and find your next ...
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Q4 2018 internet report: Almost 4.2 billion humans are online
The data in Hootsuite and We Are Social’s new Q4 Global Digital Statshot report reveal that the ‘Next Billion’ is fast ...
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Report: Facebook ad clicks tumble, but the internet keeps on growing
The new 2018 Q3 Global Digital Statshot report from Hootsuite and We Are Social shows that there was plenty of change in ...
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Facebook Ad Library: Only 3 'Brexit' ads for whole month. Yeah, right!
Facebook may well look back on 2018 as its annus horribilis. From the Cambridge Analytica scandal in March, to a data breach ...
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Windows 10's search bar and Cortana split up on good terms
Since Windows 10's inception Cortana has been directly integrated into the search bar. The idea was that it would make it ...
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How to prepare your business for voice search
By 2020, 30% of search is voice-conducted. Here's how you prepare.
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Google’s underrated Discover feature can change how we surf the web
In October, Google made an important change to its mobile homepage. In place of the traditional page, with a search bar and ...
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Here's how to find your old embarrassing tweets
Twitter doesn’t allow you to simply scroll to the bottom of your personal feed — it only shows your last 3,200 tweets. ...
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Google shares which Thanksgiving food tutorials are most popular by state
For all the Americans out there, food-heavy holiday Thanksgiving hits tomorrow. To commemorate the occasion (and perhaps ...
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We’re living in digital serfdom — trading privacy for convenience
Think for a second: compared to your grandparents and parents, what do you actually own outright? Why own when you can ...
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What Chinese travel sites taught me about UI
Dorking around on travel sites is my weird little self-soothing, time-wasting extravagance. I don’t know what’s so exciting ...
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EU’s investigation into Google AdSense is coming to a close
Margrethe Vestager, EU's Competiton Commissioner, confirmed at Web Summit in Lisbon that the probe into Google AdSense would ...
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Marketing the TNW Way #13: Supporting Schema.org
When we noticed that Google and other search engines were putting more weight on structured data we realized it was time ...
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Get more cats on your Instagram feed by cheating the algorithm
If you’re anything like me, a blue-eyed tabby cat coquettishly peering at the camera from under its lashes makes you want ...
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Thousands of Google employees walk out to protest harassment, inequality
Google employees today took to the streets in a massive protest. At 11:10 a.m., in every time zone in which the staged walkout ...
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3 handy features in Google For Jobs to measure your hiring campaign’s success
Google For Jobs has made a great impact on the jobs market ever since it was released by the search giant in June 2017. There's ...
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5 quick tricks to improve your Amazon listing’s ranking on Google
There are some quick and easy tricks you can use to get your Amazon listing to rank quickly on Google and drive your sales ...
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Twitter CEO's comments will ignite the right, context be damned
Stripped of context, Twitter CEO Jack Dorsey's comments sound a bit like an admission. Speaking to members of congress, Dorsey ...
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Google's definitely biased, but not in the way Trump thinks
In two tweets early Tuesday morning, President Trump reignited the debate about censorship on America's most popular tech ...
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Censorship machines removed my article warning people about censorship machines
A few days ago, about a dozen articles and campaign sites criticizing EU plans for copyright censorship machines silently ...
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Inside Google's plan to stalk your social media accounts
Google, once again, is excited about social media. But not in the ways you might think; this isn't about another in a failed ...
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The ancient story of Spartacus offers a great example for better online anonymity
The Third Servile War was over. The slave army had been defeated, and their Roman captors offered the survivors a pardon. ...
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WORLDSTAAAR: Watch if Google gets whacked with an $11B fine by the EU
Google will most likely be hit with a record fine from the EU today. This is set to be focused around its Android operating ...
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How to be successful on YouTube: The 3 steps
Become successful on YouTube. Brendan Gahan explains why brands are failing on YouTube and provides tips on how to build ...
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It's now easier to post text GIFs on Slack
GIFs are a wonderful way of expressing yourself on the Web, but sometimes you don't want a full blown clip. Thankfully, posting ...
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Twitter is being spoiled by one type of user
As much as I love Twitter, there's one type of user I really can’t stand on the platform. They irritate the hell out of ...
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This site lets you search for photos by drawing bad pictures – and it's really fun
There's now an actual search engine that lets you browse photos by drawing images – no matter how badly sketched they are. ...
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Amazon Echo review: Alexa's a great listener, but is awful at search
Amazon Echo review: The nine-inch tall cylinder is designed to be a personal assistant but it still feels very much like ...
