Performance Marketing with Google

Join Google, March 30th, for an informative and interactive deep dive into Performance Marketing.

The first part of this hour-long event is a 30-minute session on Performance Marketing, where three Product Specialists will show, and tell, you how you can find new customers and/or leads using Google's advertising products making use of machine learning and automated bidding strategies.

The second part consists of a 30-minute "Ask us anything" where you'll have the opportunity to ask the Googlers about your advertising challenges with Google, or questions regarding Google products.

Speakers 

• Tetsuo Konno, Partner Media Manager: Tetsuo works as a Partner Media Manager and is responsible for managing different agencies in the Netherlands. Next to that, he's also a specialist in search, and, prior to Google, he worked as a search specialist.
• Koen Vanderhoydonck, Automation Specialist: Koen works on a daily basis with some of the most advanced advertisers in The Northern Europe region to help them get the most out of their performance efforts with Google. Prior to joining Google five years ago, Koen acquired a deep understanding of online advertising during his time at bol.com.
• Paul van den Enden, Performance Specialist: Paul works as a product specialist for Apps and Display. He helps clients on a daily basis getting the most out of their performance strategies with Google Ads and the Google Marketing Platform. Prior he worked at RTL, SpotX, and knows the supply side as well as the demand side of the advertising business.