Getting Started with Google Ads

Is your startup new to understanding how search works and what the components of a strong search campaign are? Or maybe you are new to building Ad campaigns and need a workshop to kickstart your campaign?

In this online session with Google you will receive advise and learn the basics of Google Ads, with a focus on search Ads.

Additional objectives covered:

• How to set your business and marketing goals, KPIs
  
• Basic components of Google Ads, including the ads auctions, quality score, keywords and bidding
• Working 1:1 with a Google Ads expert on how to launch your own campaign

Mitchel Wubben - Sr. Onboarding Specialist Google

Mitchel is an experienced marketer who has worked with start-ups from all over the world within the Google for Start-ups program. After founding multiple businesses himself he decided to help out others. Within Google he is responsible for the onboarding of high potential start-ups in Africa, to help them get ready for growth.

Sign up now for this session on Tuesday May 3rd!