ABN AMRO has their Startup Liaisons stationed at TNW so they can help the community with questions about financial growth or connecting their product to the ABN AMRO customer base.
A brief history
ABN AMRO has a long history in supporting entrepreneurship. They believe the only way to help the startup ecosystem grow is to join the front runners and take an active role. After starting TSO (The Startup Orgy) with two young entrepreneurs in 2014, we approached ABN AMRO to help set up TNW in this former ABN AMRO bank building.
Being at TNW allows ABN AMRO to work with and learn from startups. This gives them insights to improve their services, develop new products and experiment with new business models and partnerships that have value for their customers, society and employees. They strongly believe that the needs of startups today will be the new normal in the market tomorrow.
You can approach ABN AMRO with questions about financing, bank products, for finding your next investor or new customer. They know that there is a feeling amongst startups that banks are slow and can't add value. And honestly, to some extent that it's true. But they're changing this, one step at a time.