We talked about this toward the beginning of the month, but things have rolled out quite a bit faster than we’d initially been told. Yahoo! search results now look a lot more like Bing, according to an article at Search Engine Roundtable.
From the article:
“Yes, in Yahoo Search, you should technically see the same organic results that you would see in Bing – possibly any day now. Of course, this is being tested and you and I may not see it, while your neighbor may see it.”
Assuming that this testing phase goes well, Yahoo! users should start seeing full Bing results by August or September of this year. This is well ahead of the expected “by the holidays” timeline that we were given before.
We’d talk about the number of searches that Yahoo! does daily, and how this can increase overall market share, except there’s still a looming problem with those figures. While comScore figures out how to fix these results, we’ll just say that Yahoo! results account for roughly 16% of all searches on the Internet.