The party is ON! Join us at TNW Conference 2021 in Amsterdam for face-to-face business!

Inside money, markets, and Big Tech

This article was published on December 16, 2008

    What is the name of your Wi-Fi network?

    What is the name of your Wi-Fi network?
    Boris Veldhuijzen van Zanten
    Story by

    Boris Veldhuijzen van Zanten

    Founder & board member, TNW

    Boris is a serial entrepreneur who founded not only TNW, but also V3 Redirect Services (sold), HubHop Wireless Internet Provider (sold), and Boris is a serial entrepreneur who founded not only TNW, but also V3 Redirect Services (sold), HubHop Wireless Internet Provider (sold), and pr.co. Boris is very active on Twitter as @Boris and Instagram: @Boris.

    holland_coffee_wifiThe (Holland-based) CoffeeCompany got  a lot of publicity recently because they continuously change the names of their Wi-Fi networks to persuade visitors to order more coffee. A few examples:  

    OrderAnotherCoffeeAlready
    BuyCoffeeForCuteGirlOverThere?
    HaveYouTriedCoffeeCake?
    BuyAnotherCupYouCheapskate
    TodaysSpecialExpresso1.60Euro
    BuyaLargeLatterGetBrownieForFree

    One of my neighbors uses a naughty SSID which I won’t reprint here.

    My own network is called “VirusTrap63” which I came up with to scare people into not joining. Yeah, I could also just secure it but that is just boring.

    So what did you name your Wi-Fi router?
    What would be a better name for my Wi-Fi network?
    What funny SSIDs have you encountered? 

    Let us know!