Martin SFP BryantFounder
Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-qualit Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-quality, compelling content for them. He previously served in several roles at TNW, including Editor-in-Chief. He left the company in April 2016 for pastures new.
Zootool is a ‘visual bookmarking’ service that lets you gather text, video and image bookmarks from your web browsing – perfect for designers or anyone else who wants to keep a virtual scrapbook of visual inspiration. We recently covered the launch of its iPhone app and now it’s rolling out paid-for Pro accounts.
There’s a twist though – you decide how much you want to pay. Yes, from $1 per year to $100 per year, you choose how much the service is worth to you.
The Zotool team has laid on a great bunch of features for the pro accounts:
- Bookmarking via Email.
- Auto-import links shared on Facebook, Twitter, plus favorites and ‘likes’ from Flickr, Dribbble and Vimeo.
- Export to Instapaper.
- Public Packs – Pro users can share their favorite ‘packs’ of content with friends and other Zootool users. This turns it from a service offering purely private collections to curated, shareable groups of whatever you like – videos, typography, photography, or anything else visual.
- Unlimited packs – free accounts are limited to 20.
- No ads.
Opting for a sliding scale, ‘choose your own price’ model is a risky option – what if everyone chooses to pay $1 for a year? It’s a safe bet that many of the users of Zootool are a discerning bunch who appreciate good quality products and don’t mind paying a fair price for them. It will certainly be interesting to hear what the average price users opt for ends up being.
The bootstrapped German company says that it will add extra Pro features over time. You can find out more and sign up here.
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