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This article was published on November 3, 2010


Video: How The Gap will give away 10,000 pairs of jeans through Facebook Places

Video: How The Gap will give away 10,000 pairs of jeans through Facebook Places
Chad Catacchio
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Chad Catacchio

Chad Catacchio is a contributor writing on a variety of topics in tech. He has held management positions at a number of tech companies in th Chad Catacchio is a contributor writing on a variety of topics in tech. He has held management positions at a number of tech companies in the US and China. Check out his personal blog to connect with him or follow him on Twitter (if you dare).

The Gap was one of the partners announced today at the Facebook mobile event that will be doing a Deals promotion in the near future through Facebook Places. We got a chance to chat with Gap spokesperson Olivia Doyne after the event about the details of Gap giving away 10,000 pairs of jeans, and how Places and location fits into The Gap’s overall marketing plans: