
Story by
Zee
Former CEO of The Next Web. A fan of startups, entrepreneurship, getting things done faster, penning the occasional blog post, taking photos Former CEO of The Next Web. A fan of startups, entrepreneurship, getting things done faster, penning the occasional blog post, taking photos, designing, listening to good music and making lurrrve.
Twitter has always appeared to be most useful to those essentially selling something. Whether it be a product, a site, service or themselves, almost everyone usually seems to have a motive – aside from Twitter’s initial goal – to make it easy for friends to stay in touch.
TalkToChange and InSites Consulting have combined to work on what they are calling “the largest study ever” on peoples motivations for using the service.
You may notice a hash tag #TwitterStudy floating around Twitter with a number of different questions, all related to what Twitter means to you. By simply replying to those, you automatically get involved. You can also just follow the Twitter study here and keep updated as to new questions and results posted daily. Live results are also found live on UltimateTwitterStudy.com.
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