This article was published on May 5, 2014

Tumblr founder David Karp says Yahoo has ā€˜lived up to everything it promisedā€™


Tumblr founder David Karp says Yahoo has ā€˜lived up to everything it promisedā€™

Itā€™s been almost one year since Yahoo announced that it had acquired Tumblr for $1.1 billion, and David Karp, founder and head of Tumblr, says that its new owner has ā€œlived up to everything they promised.ā€

Speaking in an interview with the New York Times, Karp said that Yahoo and its CEO Marissa Meyer have supported his business with additional resources ā€” Tumblrā€™s roster has more than doubled to 220 staff ā€” and have remained hands off. ā€œWeā€™re our own shop. We have our own leadership, and weā€™re doing things our own way,ā€ Karp said.

Tumblr hosts a network of 180 million blogs, but still it is yet to find a way to monetize them successfully. The NYT article looks at how Tumblr is beginning to work with advertisers to set up blogs but, in the words of Karp, ā€œthe stakes are as high as theyā€™ve ever been,ā€ as Tumblr aims to generate significant revenue to justify its acquisition.

āž¤ No Regrets for the Founder of Tumblr After Yahoo Sale [New York Times]

Image via Esther Vargas / Flickr, hat tip @hunterwalk

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