
Itās been almost one year since Yahoo announced that it had acquired Tumblr for $1.1 billion, and David Karp, founder and head of Tumblr, says that its new owner has ālived up to everything they promised.ā
Speaking in an interview with the New York Times, Karp said that Yahoo and its CEO Marissa Meyer have supported his business with additional resources ā Tumblrās roster has more than doubled to 220 staff ā and have remained hands off. āWeāre our own shop. We have our own leadership, and weāre doing things our own way,ā Karp said.
Tumblr hosts a network of 180 million blogs, but still it is yet to find a way to monetize them successfully. The NYT article looks at how Tumblr is beginning to work with advertisers to set up blogs but, in the words of Karp, āthe stakes are as high as theyāve ever been,ā as Tumblr aims to generate significant revenue to justify its acquisition.
ā¤ No Regrets for the Founder of Tumblr After Yahoo Sale [New York Times]
Image via Esther Vargas / Flickr, hat tip @hunterwalk
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