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This article was published on August 11, 2011

    TNW Conversations: VC Funding vs Bootstrapping [Video]

    TNW Conversations: VC Funding vs Bootstrapping [Video]
    Martin Bryant
    Story by

    Martin Bryant

    Founder

    Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-qualit Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-quality, compelling content for them. He previously served in several roles at TNW, including Editor-in-Chief. He left the company in April 2016 for pastures new.

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    It’s a common dilemma for startups – bootstrap the business, self-funding it so you keep all the equity, or hunt for VC funding to boost your resources while handing over a portion of the company?

    What are the issues to consider when making this choice – and is there a ‘right’ or ‘wrong’ answer? To find out, I spoke to Jon Bradford, of UK accelerator Springboard, and Christina Cacioppo of Union Square Ventures to get the opinions of people who deal with this kind of issue every day.