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This article was published on August 11, 2011

    TNW Conversations: VC Funding vs Bootstrapping [Video]

    TNW Conversations: VC Funding vs Bootstrapping [Video]
    Martin Bryant
    Story by

    Martin Bryant

    Martin Bryant
    Story by

    Martin Bryant

    Founder

    Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-qualit Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-quality, compelling content for them. He previously served in several roles at TNW, including Editor-in-Chief. He left the company in April 2016 for pastures new.

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    It’s a common dilemma for startups – bootstrap the business, self-funding it so you keep all the equity, or hunt for VC funding to boost your resources while handing over a portion of the company?

    What are the issues to consider when making this choice – and is there a ‘right’ or ‘wrong’ answer? To find out, I spoke to Jon Bradford, of UK accelerator Springboard, and Christina Cacioppo of Union Square Ventures to get the opinions of people who deal with this kind of issue every day.