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This article was published on March 31, 2011

    This “Touch the Rainbow” Skittles ad is so wonderfully creepy

    This “Touch the Rainbow” Skittles ad is so wonderfully creepy
    Courtney Boyd Myers
    Story by

    Courtney Boyd Myers

    Courtney Boyd Myers is the founder of audience.io, a transatlantic company designed to help New York and London based technology startups gr Courtney Boyd Myers is the founder of audience.io, a transatlantic company designed to help New York and London based technology startups grow internationally. Previously, she was the Features Editor and East Coast Editor of TNW covering New York City startups and digital innovation. She loves magnets + reading on a Kindle. You can follow her on Facebook, Twitter @CBM and .

    In just 3 days, the following YouTube video, part of Skittles Touch Series, has had nearly 1 million hits. The videos invite ask you to interact with the ad by touching your computer screen. Then, sit back and watch as your “delicious” finger gets licked by a cat… and then a man dressed as a cat… Is it funny? Creepy? Brilliant? You decide…

    Who to thank? The Skittles Touch Series campaign was created by BBDO Toronto.

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