Story by
Harrison Weber
Harrison Weber is TNW's Features Editor in NYC. Part writer, part designer. Stay in touch: Twitter @harrisonweber, Google+ and Email. Harrison Weber is TNW's Features Editor in NYC. Part writer, part designer. Stay in touch: Twitter @harrisonweber, Google+ and Email.
The best ads never feel like advertisements. They engage you, make you think — perhaps even catch you by surprise.
This is exactly the sort of ad Ogilvy created for IBM’s “People For Smarter Cities” campaign; instead of shoving information down your throat, the ads attempt to make city life a bit easier by serving dual purposes in clever ways.
Watch the video below and tell me you don’t love it.
Via: NOTCOT
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