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This article was published on April 25, 2013

Square hires former Google exec Francoise Brougher as its Business Lead to help it expand globally


Square hires former Google exec Francoise Brougher as its Business Lead to help it expand globally

Mobile commerce payment service Square announced today that it has hired former Google executive Francoise Brougher to help it in the business development department. In her capacity, she’ll be responsible for helping grow the product, focus on customer support and partnerships, while also helping to fuel its international expansion.

Previously at Google, she was its Vice President of SMB Global Sales and Operations, which is not that dissimilar to the audience that Square is trying to appeal itself to. In addition, she led the global teams in charge of acquiring, growing, and retaining small advertisers. It’s almost like Square recreated Brougher’s role just for her. She said in a statement:

Simple technologies have an outsized impact when they are made available to everyone. I love helping small businesses around the world find the tools they need to grow and be successful, so I’m thrilled to join Square which has made this its mission.

Today, Square is only available in the United States and in Canada. It definitely has a long way to go if it wants to compete against the likes of PayPal, but it is getting there. Having made Canada its first international expansion, Square said that gross payment volume in its first six months is 90 percent higher “per capital than it was in the US” using a similar time frame.

Company co-founder and CEO Jack Dorsey says that Brougher’s achievements in “managing large, global teams, and her focus on building simple, scalable solutions that empower millions of people, will have a huge impact on our company and our customers.”

Brougher certainly has international experience beyond Google and now Square. She served as a management consultant at Booz Allen Hamilton in Europe and in the US, and has been in the manufacturing industry working for L’Oreal in Japan.

Photo credit: Bill Pugliano/Getty Images

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