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This article was published on August 15, 2009


    Sports Agents Using Social Networks to ‘Befriend” Young Players

    Sports Agents Using Social Networks to ‘Befriend” Young Players
    Zee
    Story by

    Zee

    Former CEO of The Next Web. A fan of startups, entrepreneurship, getting things done faster, penning the occasional blog post, taking photos Former CEO of The Next Web. A fan of startups, entrepreneurship, getting things done faster, penning the occasional blog post, taking photos, designing, listening to good music and making lurrrve.

    163-667_largeBritish newspaper, The Daily Mail have a piece up today about sports agents making the most of social networks to befriend young potential sports stars.

    With particular reference to football (soccer), agents are utilizing the internet to scout potential players, develop relationships and yes, eventually sign them. Frankly, this shouldn’t be surprising, we all use the web to develop relationships and generate business. Where it becomes an issue is when you realise  many of these players already have contracts with other clubs. In most professional sports, approaching players without the consent of the clubs, and in young players cases – the parents – is illegal.

    While sports associations aren’t able to do anything to prevent agents from pursuing young players via the sites. The FA (Football Association in the UK) have set up a whistleblower telephone line for players to inform the FA of any approaches from cunning agents.

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