Social Media Week returns to cities around the world with Reddit, Nike and TIME confirmed for NYC

Social Media Week, the global jamboree that explores how our favourite forms of conversational media perform economically, socially and culturally, returns from February 18 to 22.

This time around attendees can look forward to all manner of events taking place in Copenhagen, Hamburg, Lagos, Paris, Miami, Milan, New York City, Singapore and Tokyo.

In New York, the city will see the fifth edition of Social Media Week and the organisers are introducing Ideas Connected, which it describes as ‘an experiential space’ where attendees can connect with Ben Kaufman of Quirky and Alexis Ohanian of Reddit.

The Ideas Connected space will also offer master classes, networking lounges, collaborative workspaces, interactive installations and a simulcast lounge for catching talks. It’s based at Social Media Week’s Global HQ.

Social Media Week has also revealed that New York activities will feature four ‘Content Hubs’ with a focus on business and entrepreneurship at Bloomberg, society and social impact at 92Y Tribeca, advertising and marketing at JWT and culture and lifestyle at Hearst.

Other events in the Big Apple include a session with Elle featuring a fashion startup competition, Nike exploring the running world and TIME talking about Twitter advertising and Facebook’s Open Graph. More than 100 events are planned for Social Media Week in NYC alone.

Looking back over the event’s accomplishments for last year, Social Media Week 2012 saw more than 2,000 individually organised events. Last year these took place in 22 cities in 17 countries. More than 66,000 attendees were at these events and 2,400 speakers took part.

Looking ahead, Social Media week has plenty of interesting participants including, Gabe Zicherman, chair of the Gamification Summit; Eli Parsier, chief executive of Upworthy; Ekaterina Walter, author of Think Like Zuck; entrepreneur Jessica Jackley, the former President of Nigeria H.E. Olusegun Obasanjo and many more.

More details about the regional events and how to register can be found on the Social Media Week site.