Story by
Martin Bryant
FounderMartin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-qualit Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-quality, compelling content for them. He previously served in several roles at TNW, including Editor-in-Chief. He left the company in April 2016 for pastures new.
New figures today show that social media use is increasingly rapidly, having doubled in the past year.
The UK’s Office of National Statistics has published a report on Internet Access and it reveals that 2009 has seen a boom in social networking. 40% of recent Internet users stated that they posted messages to chat sites, blogs and newsgroups (up from 20% last year).
User generated content is on the rise too. Since last year there has been an increase from 24% to 40% of recent Internet users who state they have uploaded content they had created themselves.
Of course, it’s not really surprising that internet use of all kinds is increasing, but that’s a steep increase for social media and one that will reassure businesses around the world that investing in social media is not a mistake and that it’s far from a passing fad.
You can read the full report over at the National Statistics site.
[Image: Social Pillows]
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