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This article was published on January 27, 2015


Snapchat brings you curated news content with Discover

Snapchat brings you curated news content with Discover Image by: Napier Lopez
Napier Lopez
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Napier Lopez

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Napier Lopez is a writer based in New York City. He's interested in all things tech, science, and photography related, and likes to yo-yo in Napier Lopez is a writer based in New York City. He's interested in all things tech, science, and photography related, and likes to yo-yo in his free time. Follow him on Twitter.

Snapchat is today introducing a way to ship you news content: Discover.

Instead of being dictated by clicks and shares like most news features on social media, Discover’s ‘editions’ are curated by a variety of editorial teams, including National Geographic, Vice, Daily Mail, ESPN and others. Snapchat says it’s looking to put “the narrative first” rather than be a popularity show

Content is customized for each edition, including full screen photos and videos, long form layouts and “gorgeous advertising.”

In true Snapchat form, editions refresh after 24 hours. It wouldn’t be a Snapchat feature if it wasn’t temporary, right?

Introducing Discover [Snapchat]