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This article was published on September 11, 2014

Samsung’s latest ads attack everything Apple launched this week, and its livestream too

Samsung’s latest ads attack everything Apple launched this week, and its livestream too
Jon Russell
Story by

Jon Russell

Jon Russell was Asia Editor for The Next Web from 2011 to 2014. Originally from the UK, he lives in Bangkok, Thailand. You can find him on T Jon Russell was Asia Editor for The Next Web from 2011 to 2014. Originally from the UK, he lives in Bangkok, Thailand. You can find him on Twitter, Angel List, LinkedIn.

That was quick. It’s been barely a day since Apple announced two new smartphones and its first smartwatch at a media event, and Samsung is taking aim with a series of new videos promoting its new Galaxy Note 4.

The ad spots (ordered in a playlist below) take aim the decision to adopt a bigger screen, multi-tasking, the lack of stylus, battery life, and even Apple’s glitchy livestream broadcast. Earlier this week, the Korean company used a quote from Steve Jobs criticizing large phones to question Apple’s new 5.5-inch iPhone Plus.

There’s nothing quite like a fierce rivalry in the smartphone industry.

Samsung ads poke fun at everything from Apple’s stream to its Watch [Engadget] | Via 9to5mac

Recap: Everything Apple announced at its September 2014 keynote