This article was published on December 18, 2014

This, right here, is the problem with most startup growth metrics


This, right here, is the problem with most startup growth metrics
Martin SFP Bryant
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Martin SFP Bryant

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Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-qualit Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-quality, compelling content for them. He previously served in several roles at TNW, including Editor-in-Chief. He left the company in April 2016 for pastures new.

If you’ve ever tried to blind someone else with stats, or if you’ve had to endure startups claiming “500 percent growth” but refusing to tell you how many actual users they have, this one’s for you…

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