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This article was published on November 26, 2013

I rented apartments to rent on Airbnb for profit. Here’s how it turned out

I rented apartments to rent on Airbnb for profit. Here’s how it turned out
Marshall Haas
This is a guest post by Marshall Haas of Need/Want that originally appeared on the company’s blogNeed/Want makes innovative products that solve problems like SmartBedding and Draft Notebooks.

After the incredible response to Jon’s article on buying an apartment to rent out on Airbnb, he suggested I share my experience doing something similar.

Similar to Jon, I’ve been making a profit using Airbnb. The difference? I don’t own the place I’m renting out. Most people think the numbers only work when you own property. Here’s my experience renting out apartments for myself, and then making a profit on top of the rent I paid, all using Airbnb. As with most things, it started slow and ramped up. Revenue numbers and pictures are included below.

To date I’ve rented out apartments on Airbnb in four locations, in three different countries. In chronological order they were:

  1. Santiago, Chile (x2)
  2. St. Louis, Missouri
  3. Victoria, British Columbia

How it started

Back in 2011, I was a poor entrepreneur living in South America for Startup Chile’s round one program. I was funding my company with $40,000. This had to cover my cost of living and a few developers. If you do the math it wouldn’t last long. I needed extra cash.

Lucky for me, I found a two bedroom apartment in a touristy area close to downtown Santiago. I used Airbnb as a guest back in the states, but never tried hosting. I thought it’d be fun to see how much money I could make.

Apartment #1 in Santiago, Chile

My first place in Santiago was located in the Lastarria neighborhood. It attracts a lot of tourists, so this was a good start. The unit was a 2-bedroom, 1-bath located on the second floor of a residential building. Coffee shops, restaurants, and wine bars were all steps away.

Airbnb room type: Private room
How did guests get the key? I gave them my second set after meeting at the apartment
Cleaning: I did it myself

Rent including all utilities: $700
Airbnb rent: $40 /night
Fill rate: ~35 percent
Monthly revenue: $425

Monthly profit: -$275  (after rent and utilities)

I lived here too, so this means my rent was now only $275. The initially low nightly rate + fill rate meant there was lots of room to optimize.

Guest bedroom


View from the living room window



Apartment #2 in Santiago, Chile

After being in Santiago for three months, I found a 2-story loft on the 17th floor of a high-rise building. The view was awesome. The unit was a duplex with one bedroom and one bath upstairs. The kitchen, living room, and balcony were downstairs.

Airbnb room type: Entire apartment
How did guests get the key? The apartment had a keypad door lock, so there was never a physical key to hand over. All I had to do was email my guests directions to the building, and the apartment’s access code.
Cleaning: The rent included daily full service cleaning. They even did the dishes!

Rent including all utilities: $900
Airbnb rent: $75 /night
Fill rate: ~40 percent
Monthly Revenue: $900

Monthly profit: $0 (after rent, utilities, etc)


Stairs going down to the living room


Living room


The view during sunset from the living room

Apartment #3 in St. Louis, Missouri

After Chile, the startup I founded won an Arch Grant. As part of the $50k grant, we were required to relocate to downtown St. Louis. My co-founder was from Portugal, so he was away for several months during the beginning while we secured an H1-B visa.

The unit was a 2-bedroom, 2-bath loft with super high ceilings. It was in downtown in the middle of the entertainment district. The three major sports stadiums were all within walking distance as well.

How did guests get the key? When I rented my extra bedroom I gave them my second set of keys. When I was out of town and rented the entire place out, a neighbor friend generously helped with the key exchange.
Cleaning: I hired a local woman for $50 per cleaning between guests

Rent including all utilities: $1,300 per month
Airbnb rent: $120 /night
Fill rate: ~55 percent
Monthly revenue: $1,920

Monthly profit: $420 (after cleaning, rent, utilities, etc)


Living room


Kitchen in the background


Master bedroom

Apartment #4 in Victoria, B.C.

After selling all of my belongings to move to Canada and join MetaLab, I stumbled on a profitable setup. While in Canada, I ran into visa issues and had to return to the states while I waited for a work visa. The problem was I still had a newly furnished apartment. I turned to Airbnb once more. This time with much success.

The apartment is a “bachelor” unit, which basically means it doesn’t have any internal doors or dividers, except for the bathroom. It’s quite small, but does the job. It’s centrally located in downtown Victoria near all the local coffee shops, bars, and restaurants. It’s also a five minute walk to the ocean.

How did guests get the key? Two friends/colleagues were kind enough to handle the key exchange.
Cleaning: I hired a cleaning lady for $70 per cleaning.

Rent including all utilities: $1,050
Airbnb rent: $99 /night + $40 cleaning fee.
Fill rate: ~75 percent
Monthly revenue: $2,387

Monthly profit: $1,037 (after cleaning, rent, utilities, etc)


Apartment #1
Monthly profit: -$275
Time on Airbnb: ~60 days

Apartment #2
Monthly profit: $0 (free rent!)
Time on Airbnb: ~30 days

Apartment #3
Monthly profit: $420
Time on Airbnb: ~100 days

Apartment #4
Monthly profit: $1,037
Time on Airbnb: 120 days and still going

As you can see, time on Airbnb really affects your ability to make a profit. Many good reviews will start to bump your listing up in Airbnb’s search results. This begins to exponentially raise your fill rate. Once you’re higher in the results you can also start charging more too. Because of this, I’m convinced apartments 1-3 could have been optimized to be much more profitable if they were listed longer.

In many cases it’s possible to live rent free, or even make a profit on property you rent.

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