The heart of tech

This article was published on March 28, 2015


Pebble Time’s Kickstarter raised more than $20 million, smashed records

Pebble Time’s Kickstarter raised more than $20 million, smashed records Image by: Napier Lopez
Owen Williams
Story by

Owen Williams

Former TNW employee

Owen was a reporter for TNW based in Amsterdam, now a full-time freelance writer and consultant helping technology companies make their word Owen was a reporter for TNW based in Amsterdam, now a full-time freelance writer and consultant helping technology companies make their words friendlier. In his spare time he codes, writes newsletters and cycles around the city.

Pebble’s all new watch, the Pebble Time, launched onKickstarter to much fanfare last month and has closed today with more than $20.3 million in funding.

Pebble Time features a color e-ink display, seven day battery life, a 20 percent thinner body and waterproof capabilities. The watch was available during the Kickstarter campaign for $179 instead of the retail price when it fully launches at $199.

The company raised $20,338,986 from 78,471 backers over the space of a month.

Pebble Time’s campaign broke two Kickstarter records; the first on the launch day for becoming the fastest project to raise $1 million (it took just 49 minutes) and the second the following week when it became Kickstarter’s most-funded campaign (ahead of the Coolest Cooler at $13 million).

The new watch will start shipping to Kickstarter backers this May.

Pebble Time [Kickstarter]