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This article was published on March 18, 2011

Orange UK launches new Android e-book store


Orange UK launches new Android e-book store

UK mobile operator Orange has become the latest mobile company to launch an e-book store for Android devices, introducing the Orange Book Club, a platform that directly bills an Orange users account via a “one click buy” function.

Available to all Android users, the Orange Book Club will offer 23,000 e-books and audiobooks. Orange customers will have the added ability to link purchases to any device on their account but non-customers will have to enter their payment details manually.

It is reported that e-books will start at 50p, including classics, bestsellers and titles linked to the Orange Prize for Fiction books.

The Orange Book Club will also come to the iPhone and iPad but has been delayed in order to comply with Apple’s new in-app subscription guidelines. The Book Seller explains the reasons behind the delay, publishing a statement from Orange:

“Orange had submitted the Apple app at the same time as the Android app, but at the time of submission Apple changed their policy, so Orange is now changing their app to meet with that new policy.”

You can download the app here – the Orange Book Club is also available for Java, Symbian and Blackberry handsets.

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