Oprah Winfrey turns to Facebook and Twitter execs for help

When your website is in trouble, who do you call? To save her website after traffic has plummeted since her daytime talk show ended in May, Oprah Winfrey, being Oprah Winfrey, has called upon Silicon Valley’s elite team of experts.

Winfrey will be meeting with none other than Twitter CEO Dick Costolo, Demand Media’s Richard Rosenblatt and LinkedIn’s Jeff Weiner at an event to be held at the home of Facebook COO Sheryl Sandberg, considered the most powerful woman in Silicon Valley as reported by The New York Post. Executives from Winfrey’s TV production company, Harpo, and publishing house Hearst, which publishes Oprah’s magazine will also be in attendance.

According to figures from comScore, Oprah.com traffic fell by half between January and July from 5.1 million unique users to 2.4 million. Surely, with over 6 million fans on her Facebook page and 7.2 million followers on Twitter, she should be able to ramp up traffic with a little help from the pros.

Story by Courtney Boyd Myers

Courtney Boyd Myers is the founder of audience.io, a transatlantic company designed to help New York and London based technology startups gr (show all) Courtney Boyd Myers is the founder of audience.io, a transatlantic company designed to help New York and London based technology startups grow internationally. Previously, she was the Features Editor and East Coast Editor of TNW covering New York City startups and digital innovation. She loves magnets + reading on a Kindle. You can follow her on Facebook, Twitter @CBM and Google +.