Join us at TNW Conference 2022 for insights into the future of tech →

The heart of tech

This article was published on August 10, 2011

    Neo-Nazis tricked by T-shirt that changed message after it was washed

    Neo-Nazis tricked by T-shirt that changed message after it was washed
    Matt Brian
    Story by

    Matt Brian

    Matt is the former News Editor for The Next Web. You can follow him on Twitter, subscribe to his updates on Facebook and catch up with him Matt is the former News Editor for The Next Web. You can follow him on Twitter, subscribe to his updates on Facebook and catch up with him on Google+.

    Attendees at a nationalist, right-wing concert in Germany were duped into wearing souvenir T-shirts that at first bore a pro-nationalist stance and symbology but later revealed an anti-far right message offering assistance after they had been washed:

    The t-shirts originally read “hardcore rebels” and sported a skull and nationalist flags. However, once the garment had been washed, the shirt revealed a new message that offered to help far-right extremists break away from the neo-Nazi scene.

    The message reads:

    “If your t-shirt can do it, you can do it too — we’ll help you get away from right-wing extremism.”

    The t-shirts were handed out to around 250 at a “Rock for Germany” concert in Gera by organisers, who received them anonymously. The group that provided them was EXIT, a help group that assists individuals that wish to break away from far-right collectives.

    The organisers were unhappy at the stunt, branding it a waste of money. Bernd Wagner, EXIT’s founder, said the shirts did what they were meant to do; reach right-wing extremists contemplating getting away.

    We bring you stories like this every day at TNW Shareables.