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This article was published on April 2, 2014

Microsoft treats Build 2014 attendees to an Xbox One and a $500 Microsoft Store gift card

Microsoft treats Build 2014 attendees to an Xbox One and a $500 Microsoft Store gift card
Emil Protalinski
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Emil Protalinski

Emil was a reporter for The Next Web between 2012 and 2014. Over the years, he has covered the tech industry for multiple publications, incl Emil was a reporter for The Next Web between 2012 and 2014. Over the years, he has covered the tech industry for multiple publications, including Ars Technica, Neowin, TechSpot, ZDNet, and CNET. Stay in touch via Facebook, Twitter, and Google+.

At its Build 2014 conference today, Microsoft announced that developers will be receiving an Xbox One and a $500 Microsoft Store gift card. Terry Myerson, Microsoft’s EVP of Operating Systems Group, announced both to huge applause from developers.

Choosing the Xbox One over the Surface 2 or Surface Pro 2 fits into the company’s story of convincing developers to target multiple platforms with its apps. We’ll be seeing a big push from the company this year focusing on that vein.

Microsoft traditionally gives away something at its conferences, and two items shouldn’t be a shocker. At last year’s conference, Microsoft gave attendees an Acer Iconia W3 Windows 8 tablet and a Surface Pro.

See also – Microsoft announces plans to bring universal Windows apps to Xbox and Microsoft announces plans to bring universal Windows apps to Xbox, let them run in a window on the desktop

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