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This article was published on September 18, 2008

Microsoft: No Genius After All

Microsoft: No Genius After All
Boris Veldhuijzen van Zanten
Story by

Boris Veldhuijzen van Zanten

Founder & board member, TNW

Boris is a serial entrepreneur who founded not only TNW, but also V3 Redirect Services (sold), HubHop Wireless Internet Provider (sold), and Boris is a serial entrepreneur who founded not only TNW, but also V3 Redirect Services (sold), HubHop Wireless Internet Provider (sold), and pr.co. Boris is very active on Twitter as @Boris and Instagram: @Boris.

A few weeks ago Ernst-Jan wrote an article where he claimed that the new Microsoft Ad campaign with Jerry Seinfeld and Bill Gates was probably an act of genius but we just didn’t ‘get it’ yet:

It’s genius, but we, dazed and confused early adopters, don’t see it yet.

Well, it looks like we, the dazed and confused early adopters, weren’t so dazed and confused after all. Microsoft has decided to cancel the whole campaign reports Valleywag. Oh yeah.

This is pretty exciting news as the whole tech world was holding its breath for the clue to these clueless movies. Now that there isn’t one I expect an avalanche of negative publicity for Microsoft whose single purpose with the campaign was to get some positive publicity for a chance. Poor Microsoft…

Here are both clips, one last time:
[youtube:http://www.youtube.com/watch?v=afR5J7eskno]
[youtube:http://www.youtube.com/watch?v=xOiRuVl-nbQ]