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This article was published on March 6, 2008


    Meghan McCain’s blog is actually interesting

    Meghan McCain’s blog is actually interesting
    Ernst-Jan Pfauth
    Story by

    Ernst-Jan Pfauth

    Ernst-Jan Pfauth is the former Editor in Chief of Internet at NRC Handelsblad, as well as an acclaimed technology author and columnist. He a Ernst-Jan Pfauth is the former Editor in Chief of Internet at NRC Handelsblad, as well as an acclaimed technology author and columnist. He also served as The Next Web’s blog’s first blogger and Editor in Chief, back in 2008. At De Correspondent, Ernst-Jan serves as publisher, fostering the expansion of the platform.

    As you might know, Meghan McCain – the daughter of the Republican presidential candidate – has a blog. So what, you probably think, it’s just a random PR thing. And you’re totally right. She even hired a photographer and an independent producer to give the blog a hip and professional look and feel. Together they form the blogettes.

    Meghan loves the campaign of her father as well as music. Therefore she picks a ‘song of the day’ and regularly posts playlists. You know you won’t find anything more shocking than that the daughter of a politician listens to a song called ‘the Angry Mob’. Though despite the boring an marketing minded content, the blog does reveal something shocking, at least for me.

    Yesterday my parents hosted a BBQ at our cabin in Sedona, Arizona for the press who have been traveling with us on the campaign.

    McCainExcuse me? Journalists are having dinner with a presidential candidate? Am I that naive that I always thought journalists should be independent and not too cousy with politicians? Sure, when I was working at the United Nations I made sure that the vibe between me and a politician was ok, but we didn’t barbecue on the shore of the East River! The pictures of the laughing ‘press guys’, chilling with the pretty blond daughter of McCain make my old-fashioned romantic idea (I guess?) of journalism fall apart.

    And so, without even the intention to actually reveal anything of the truth behind a presidential campaign, Meghan’s blog does surprise me. I wish every slick PR publication did that.