The heart of tech

This article was published on April 27, 2012


    Meet Snowciety, the app for social slopes, launching at #TNW2012

    Meet Snowciety, the app for social slopes, launching at #TNW2012
    Jamillah Knowles
    Story by

    Jamillah Knowles

    Jamillah is the UK Editor for The Next Web. She's based in London. You can hear her on BBC Radio 5Live's Outriders. Follow on Twitter @jemi Jamillah is the UK Editor for The Next Web. She's based in London. You can hear her on BBC Radio 5Live's Outriders. Follow on Twitter @jemimah_knight or drop a line to [email protected]

    The Snowciety app has launched at The Next Web conference and it hopes to make ski trips even more social through mapping and real time stats.

    Ronald Treur, co-founder of Snowciety wants to make sure that everyone one on a ski trip can find each other, track and rate their runs on the slopes and even compete and play with the results.

    The company pitched as part of the Startup Rally at the conference and Treur says that as it uses geolocation to track your day out in the snow, they may be able to work toward finding victims in an avalanche situation.

    This doesn’t necessarily explain why Treur has goggles on in one of the flattest countries in Europe, but you’ll agree that he wears them well.