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This article was published on November 3, 2008

    #magpie = $$$ OR unfollow?

    #magpie = $$$ OR unfollow?
    Boris Veldhuijzen van Zanten
    Story by

    Boris Veldhuijzen van Zanten

    Founder & board member, TNW

    Boris is a serial entrepreneur who founded not only TNW, but also V3 Redirect Services (sold), HubHop Wireless Internet Provider (sold), and Boris is a serial entrepreneur who founded not only TNW, but also V3 Redirect Services (sold), HubHop Wireless Internet Provider (sold), and pr.co. Boris is very active on Twitter as @Boris and Instagram: @Boris.

    Magpie | TwittererLast week a new Twitter Money making scheme launched by a company named Magpie. You give them your Twitter account data and they insert regular commercial messages in between your own tweets. They get access to your loyal followers, you both make money.

    You can imagine that this sparked some controversy amongst the Twitter audience. One thing the company did very well was include a simple test to find out how much your Twitter account is worth. Our results are here on the right:

    Even people who hate the idea of selling their tweets couldn’t resist checking their virtual worth and sharing that with their followers. The result: everybody is talking about Magpie and I’m sure they get a lot of sign-ups. Whether they have enough advertisers is another story though. All Magpie commercial messages are preceded by #magpie and the only ads you currently see are for their own service. You can see this yourself by searching for #magpie. (UPDATE: looks like they found some advertisers. I see lots of different ads now.)

    One thing a lot of people are wondering about is how many followers you would lose by using Magpie so we decided to set-up an account for our own Twitter username and will let you know what the result is in 30 days. We now have 1280 followers on Twitter and gain about 5 new followers a day. We should have 1512 followers by November 30. We will let you know how this turns out.

    Here are some of the mixed reactions to Magpie on Twitter:

    Twitter / Bronwen Clune: I hope this fails http://b ...

    Twitter / David Gonzalez: @waltpsu i hope you are ri ...

    Twitter / Vijayendra Mohanty: I need to say this. So her ...

    Twitter / Jason Evangelho: @philcoyne: Magpie looks i ...

    Twitter / abacab: If you're using or plan on ...

    Twitter / Sean: Magpie seems very annoying ...

    Twitter / Marco Gomes: rtw @neuraxon77 : Their si ...

    Twitter / Pete Gilbert: Advanced warning: If anyon ...

    Twitter / Prashanth K S: @dhempe: was checking out ...

    Twitter / AEguy27: By the way, I am trying th ...

    Twitter / Callum Jones: Disabled Magpie, wasn't fo ...

    Twitter / Eric Leach: #magpie has anyone done th ...

    Twitter / Sean: Magpie seems very annoying ...

    Twitter / They call me Jessica: I'm not really sure about ...