This article was published on February 15, 2016

Imagineers: Meet the artist who upgrades reality


Brian de Graft
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Brian de Graft

Junior Marketer

Brian is a Junior Marketer on The Next Web’s Events team. He writes articles and social media posts for our conferences, plus other text-rel Brian is a Junior Marketer on The Next Web’s Events team. He writes articles and social media posts for our conferences, plus other text-related bits and bobs.

What do you call people so inspiring, so innovative, they border on genius? At The Next Web, we went with imagineers. 

We want to offer our favourite entrepreneurs and pioneers a platform to share the visions and insights that will shape our future. This is why, each week, we’ll present you with an exclusive episode of Imagineers.

Produced in partnership with the city of Amsterdam, each episode captures one person’s thought-provoking talk against the backdrop of TNW’s beloved home city, where rich history and culture go hand in hand with innovation and progression – just the right place for TNW Conference to take place.

In this second episode we hear what Daan Roosengaarde has to say about upgrading the public spaces around us.

Daan is internationally known for creating social designs exploring the relation between people, technology and space. His mission is simple: to upgrade reality. He does that by taking open, shareable spaces that no one thinks about and transforming them into innovative, useful works of art.

One example is his revolutionary, sustainable dance floor that generates electricity from people’s movements. We love it!

Don’t miss the previous episode of Imagineers.

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