The heart of tech

This article was published on December 3, 2010


    If there’s one video that will make you want a holiday. It’s this one.

    If there’s one video that will make you want a holiday. It’s this one.
    Zee
    Story by

    Zee

    Former CEO of The Next Web. A fan of startups, entrepreneurship, getting things done faster, penning the occasional blog post, taking photos Former CEO of The Next Web. A fan of startups, entrepreneurship, getting things done faster, penning the occasional blog post, taking photos, designing, listening to good music and making lurrrve.

    I need a holiday and so when I caught this ad at the cinema last weekend, it played repetitively in mind for the hours and days after; so much so in fact that I just had to share it with you.

    There’s not a standout scene or anything particularly unique but there is something which grabs you after about 40 seconds or so and you end up engrossed with a smile on your face picturing yourself with the sand beneath your feet and the sun gleaming across your face.

    Do your best to immerse yourself in the video, the same unavoidable way you would at a cinema.

    The song is Summercat by Billie The Vision & The Dancer. Great track.